Critically evaluate the effectiveness of crisis intervention in social Essay

Critically evaluate the effectiveness of crisis intervention in social work - Essay Example The social worker should aim at generating this partnership from the beginning, hoping to carry this relationship through until the situation is resolved. This can be done by allowing the service user to identify the issues they face and try to come up with alternate solutions to that of the crisis situation. Social workers are free to suggest an alternative route however they should be careful to try not to impose their thoughts on the service user as they must be free to use their own judgment and consider the best solution for their situation. Some theorists and social workers suggest that crisis intervention does not focus on anti-oppressive or anti discriminatory practice because the nature of the intervention work is to alleviate the presenting crisis situation and not the underlying problems that may precipitate the event. Although models of crisis intervention are intended to be brief, to the point, focusing on the surface issues, social workers can integrate anti oppressive and anti discriminatory practices by working with the service users and including any environmental issues or structural oppression to the action plan. The action taken can either be a recommendation to another agency or by putting into practice another theory to their upcoming work. The definitions of crisis pinpoint a crisis as being a hazardous event. Crisis is described as time-limited periods of psychological distress that people need to overcome, but cannot do so by using tried and tested methods of coping (Caplan, 1964, p.73). The approach of crisis intervention originates from the mental health work and stresses on the prevention and not disease treatment. The formulation of this concept was done by Erich Lindemann and Gerald Caplan from 1940’s and 1950’s, where they researched on how people responded to situations that are psychologically dangerous. It is imperative to take into account that crisis in this case does not mean an urgent situation or disaster,

Ideology of Advertising Essay Example | Topics and Well Written Essays - 750 words

Ideology of Advertising - Essay Example We live in the age of conspicuous consumption. We are proud of having an opportunity to buy more and more goods and products. We do not realize why do we really need all this stuff, but we DO realize that we really want it! A greedy worm lives inside of our minds and hearts and it eats out our moral principles, while filling the gaps in our minds and hearts with the ideas of greediness. It is better to talk about these related phenomena, i.e. advertising and ideology and explain the way they are related and what this relation means to us. Ideals in Ads "Advertising, as the mouthpiece for capitalism, presents values and assumptions that color consumers" perceptions of reality (Cunnigham 2003, p. 229). It is true, as we have already mentioned, because the pace of our world's development determines the principles of our performance in the real world though we look at reality through a prism of artificially created world of ads. Cunnigham (2003) develops the following argument: "Advertisers’ common defense – if you don’t like the advertising, don’t watch it or don’t buy the products it promotes. But do we have a choice?" We can talk about a specific nature of advertising ideology. Very often not the interests of an individual, which lead to positive results, are taken into account, but a promotion of bad habits is usually adopted by the audience after consuming ads. The advertisement on TV promotes the images of slim women. Vice versa, ads promoting tobacco and alcohol are focused on the audience, which can easily consume these harmful goods. If we talk about ideology of advertising, we should pay attention to the very notion of the concept 'ideology'. This word is derived from the world 'ideal'. Still, this ideal is created by advertising campaigns of different companies. It is evident that attractive butts, appealing eyes, tempting lips and rosy cheeks with high cheekbones are ideal in the modern context for women. They want men to want them†¦ This happened in a different way many years ago. We can see that the modern society is changing and the ideals it promotes are changing too. Unfortunate ly, every individual can hardly differentiate his idealistic allusions from hard realities of the factual world. There is no fire without smoke. Therefore, women appeal for clinical surgery, they are easily driven into temptation while having a strong desire to be slimmer and become anorectic women. The global limits of the world are spreading by means of products, goods and services. We live in the world of colors and dynamism, so we have to get used to rapid changes and paths of current developments. In previous years the companies were interested in the brand's name development, improvement and support. Currently we can see different paths of development. The strategies of advertising are usually reflected in different means of printed media, TV or radio. Nowadays we are absorbed into a picturesque world of billboards, Tweet and Facebook and instant ads have totally grasped our attention! Different means of interactivity and transparency, as well as strategies of innovations impl ementation and creative performance updates are high on the agenda. This fact can be described in the following way: the main idea of the modern ad is focused at the